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Unthinking : the surprising forces behind what we buy

Berckwith, Harry

Unthinking : the surprising forces behind what we buy - Business Plus 2011 - 325 pages

ISBN: 978-0-446-56414-4

Subjects--Topical Terms:
Marketing--Psychological aspects ; Consumer behavior ; Consumption (Economics)--Psychological aspects

LC Class. No.: GC HF 5415.32 .B47 2011

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