The strategy and tactics of pricing : a guide to growing more profitably /
Nagle, Thomas T.
The strategy and tactics of pricing : a guide to growing more profitably / - 6th Edition. - New York : Routledge 2018 - 329 pages 329 p. ; 26 cm.
Includes index.
978-0-367-24721-8
Marketing--Decision making ; Pricing
GC HF 5416.5 .N34 2018
The strategy and tactics of pricing : a guide to growing more profitably / - 6th Edition. - New York : Routledge 2018 - 329 pages 329 p. ; 26 cm.
Includes index.
978-0-367-24721-8
Marketing--Decision making ; Pricing
GC HF 5416.5 .N34 2018