Hotel revenue management : the post-pandemic evolution to revenue strategy /

Roberts, Dave

Hotel revenue management : the post-pandemic evolution to revenue strategy / Dave Roberts - New York : Business Expert Press, c2022 - xvii,125 pages : illustrations ; 23cm.

Include index

Chapter 1. Context -- Chapter 2. Building Blocks of Revenue Management -- Chapter 3. Forecasting -- Chapter 4. Inventory Management -- Chapter 5. Pricing -- Chapter 6. Discounted Rate -- Chapter 7. Negatiated Account Rates -- Chapter 8. Distribution and Loyalty -- Chapter 9. Merchandising -- Chapter 10. Total Hotel Revenue Management -- Chapter 11. Revenue Management in a Downtown -- Chapter 12. Revenue Management in a Recovery -- Chapter 13. Machine Learning in Revenue Management -- Chapter 14. Topline Analytics -- Chapter 15. Talent -- Chapter 16. Thoughts for the Future.

Guides the reader from the building blocks of revenue management, to pricing science and merchandising, and to broader issues of setting objectives in support of a revenue strategy.

978-1-63742-191-8

GC TX 911.3 .M27 .R63 2022 c.1

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