TY  - BOOK
AU  - Reichheld, Fred
TI  - The ultimate question : driving good profits and true growth
AV  - GC HF 5415.5 .R45 2006 
PY  - 2006///
CY  - Harvard Business Review Press
KW  - Consumer satisfaction ; Customer relations ; Customer loyalty ; Employee motivation ; Leadership ; Success in business ; Employee loyalty
ER  -