The complete book of perfect phrases for high performing sales professionals
- McGraw-Hill 2010
- 719 pages v, 719 p.; 20.3 cm
Introduction, Acknowledgments, Chapter1. The Realities, Myths, Errors, and Urban Legend Behind Prospecting; Chapter2. Your Direct Value Statement: What to Say; Chapter3. Direct Methods of Prospecting Cold, Warm and Hot Calling: What to Say