TY  - BOOK
AU  -  Azevedo, Abaetê de
TI  - Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing
SN  - 9780071497046
AV  - GC HC 79 .C6 .A94 2008 
PY  - 2008///
CY  - McGraw-Hill
KW  - Marketing ; Consumers ; Customer relations
ER  -