TY - BOOK AU - Doerr, John TI - Measure what matters : : how Google, Bono, and the Gates Foundation rock the world with OKRs SN - 9780525538349 AV - GC HD 30.28 .D64 2018 PY - 2018/// CY - Portfolio/penguin KW - Organizational effectiveness ; Performance ; Business planning ; Goal (Psychology) ; Management by objectives ; Success in business ER -