TY  - BOOK
AU  - King, Katie 
TI  - Using artificial intelligence in marketing : : how to harness AI + maintain the competitive edge 
SN  - 978-0-7494-8339-5
AV  - GC HF 5415.1265 .K56 2019 
PY  - 2019///
CY  - Kogan Page 
KW  - Artificial intelligence ; Marketing--Technological innovations
ER  -