Pradeep, A.K. AI for marketing and product innovation : powerful new tools for predicting trends, connecting with customers, and closing sales / - Wiley 2020 - 240 pages ISBN: 978-1-119-48406-6 Subjects--Topical Terms: Artificial intelligence ; Machine learning ; Marketing--Technological innovations ; Marketing--Data processing ; New products--Data processing ; Customer services LC Class. No.: GC HF 5410 .P73 2020