Pradeep, A.K.

AI for marketing and product innovation : powerful new tools for predicting trends, connecting with customers, and closing sales / - Wiley 2020 - 240 pages

978-1-119-48406-6


Artificial intelligence ; Machine learning ; Marketing--Technological innovations ; Marketing--Data processing ; New products--Data processing ; Customer services

GC HF 5410 .P73 2020