TY  - BOOK
AU  - Roberts, Dave
TI  - Hotel revenue management: the post-pandemic evolution to revenue strategy 
SN  - 978-1-63742-191-8
AV  - GC TX 911.3 .M27 .R63 2022 c.1 
PY  - 2022///
CY  - New York
PB  - Business Expert Press
N1  - Include index; Chapter 1. Context -- Chapter 2. Building Blocks of Revenue Management -- Chapter 3. Forecasting -- Chapter 4. Inventory Management -- Chapter 5. Pricing -- Chapter 6. Discounted Rate -- Chapter 7. Negatiated Account Rates -- Chapter 8. Distribution and Loyalty -- Chapter 9. Merchandising -- Chapter 10. Total Hotel Revenue Management -- Chapter 11. Revenue Management in a Downtown -- Chapter 12. Revenue Management in a Recovery -- Chapter 13. Machine Learning in Revenue Management -- Chapter 14. Topline Analytics -- Chapter 15. Talent -- Chapter 16. Thoughts for the Future
N2  - Guides the reader from the building blocks of revenue management, to pricing science and merchandising, and to broader issues of setting objectives in support of a revenue strategy
ER  -