Cornell, Daryl Ace V.

Quality service management in tourism and hospitality / Daryl Ace V. Cornell and Ronald G. Manzano - Manila : Rex Book Store, c2020 - vi, 165 pages : illustrations ; 26cm.

Includes reference and index

Chapter 1. Introduction to Quality Service Management in Tourism and Hospitality -- Chapter 2. Guestology -- Chapter 3. Strategies for Quality Service in Tourism and Hospitality -- Chapter 4. The Guest and the Service Setting -- Chapter 5. Ervice Staffing in Tourism and Hospitality Industry -- Chapter 6. Designing and Managing Service -- Chapter 7. Balancing Demand and Productive Capacity for Quality Service -- Chapter 8. Co-creation of Quality Service -- Chapter 9. Service Failures and Service Recovery -- Chapter 10. Service Excellence and Leadership.

This textbook enables the readers to recognize and assess quality management and service management processes in a hospitality and tourism- related organizatio. Topic include service design, service quality, service recovery, and service failure among others.

978-621-04-0379-4


HOSPITALITY INDUSTRY -- MANAGEMENT

FIL TX 911.3 .M27 .C67q 2020 c.1