TY  - BOOK
AU  - Tuazon, Maria Arlene Disimulacion
TI  - Introduction to meetings, incentives, conventions, and exhibition (MICE) and special events for tourism and hospitality
SN  - 978-621-409-190-4
AV  - FIL GT 3405 .T83 2022 c.1 
PY  - 2022///
CY  - Mandaluyong City
PB  - Books Atbp. Publishing Corp.
N1  - Includes bibliography; Part I. Overview -- Part II. Event Leadership -- Part III. Event Planning -- Part IV. Event Management -- Part V. Event Marketing -- Part VI. Event Evaluation
N2  - This book is updated, as of November 2021, based on the latest reports, statistics, and documents from pertinent tourism, travel, hospitality, leisure, and recreation organization such as the world tourism organization, world travel and tourism council, UFI-global association of the exhibitionindustry, and the Philippine Department of Tourism, among several reputable institutions
ER  -