TY  - BOOK
AU  - Josue, Marshall Felix L.
TI  - Purposive communication in diverse context
SN  - 9786214182718
AV  - P 90 .J67 2023 c.1 
PY  - 2023///
CY  - Quezon City
PB  - Wiseman's books trading,	
KW  - COMMUNICATION
KW  - BUSINESS COMMUNICATION
KW  - ORAL COMMUNICATION
KW  - WRITTEN COMMUNICATION
N1  - Includes index.	; Chapter I. Language: what is it?.--Chapter II. Understanding communication.--Chapter III. Communication: aids, strategies, modes and registers.--Chapter IV. Global communication: intercultural, interpersonal and multicultural setting.--Chapter V. Communication: importance/purposes.--Chapter VI. Communication in the professions.--Chapter VII. Journalism: editorial/newswriting
N2  - Important factors were instrumental in arriving at the framework of this textbook. Most importantly, CHED Memo Order 2, Series of 2013 aims to expose students “to various domains of knowledge and ways of comprehending social and natural realities.” Relative to this, CHED came out with a 3-unit Purposive Communication course description which states that the “course develops communication competence and enhance students’ intercultural awareness through multimodal tasks that provide them opportunities for communicating effectively and appropriately to a multicultural audience in a local or global context.” Hence, the contents of the book were based from the course outline, topics, learning outcomes and time frame of the CHED Memorandum
ER  -