TY - BOOK AU - Bulson, Van Mari. AU - Osorno, Rene D. AU - Bajao, Grayfields T. TI - Quality service management in tourism and hospitality AV - TX 911.3.M27 .B85 2023 c.1 PY - 2023/// CY - Quezon City : PB - Wiseman's Book Trading, Inc., KW - TOURISM KW - MANAGEMENT N1 - Includes references. ; Chapter I. Introduction to quality service management.--Chapter II. Guest ology.--Chapter III. Quality service management strategies for tourism and hospitality.--Chapter IV. Service setting for the guest experience.--Chapter V. Staffing for service in tourism and hospitality.--Chapter VI. Designing and managing service in the tourism and hospitality industry.--Chapter VII. Strategies for managing for demand and capacity.--Chapter VIII. Value co-creation of quality service.--Chapter IX. Service failure and recovering in tourism and hospitality.--Chapter X. Service excellence and leadership ER -