000			01149nam a22002297a 4500
003			NUBALIWAG
005			20240827072942.0
008			240827b ph ||||| |||| 00| 0 eng d
020			_a9786214061372
040			_cNUBLRC
050			_aHF 5415 .F56 2018
100			_aFlores, Marivic, Francisco. _eAuthor
245			_aPrinciples of marketing : _bfor senior high school / _cMarivic Francisco Flores.
260			_aManila City : _bMindshapers Co., Inc., _cc2018.
300			_avi, 262 pages : _billustrations ; _c23 cm.
365			_bPHP 375.00
504			_aIncludes bibliography.
505			_aChapter 1. Marketing principles and strategies.--Chapter 2. Customer relationship: customer service.--Chapter 3. Market opportunity analysis and consumer analysis.--Chapter 4. Developing the marketing mix.--Chapter 5. Managing the marketing effort.--Chapter 6. The nature and contents of marketing plan.
520			_aThis book deals with the principles and practices in marketing goods and services and focuses on the development of integrated marketing programs that will help grow businesses.
650			_aMARKETING
942			_2lcc _cFIL _n0
999			_c1024 _d1024