000 01598nam a2200265Ia 4500
003 NUBLRC
005 20250407153026.0
008 241210s9999 xx 000 0 und d
020 _a9781250040176
040 _cNUBLRC
050 _aHD 45 .G68 2013
100 _aGovindarajan, Vijay.
_eAuthor
245 0 _aBeyond the idea :
_bhow to execute innovation in any organization /
_cVijay Govindarajan and Chris Trimble.
260 _aNew York :
_cc2013.
_bSt. Martin's Press,
300 _axiv, 178 pages :
_billustrations ;
_c22 cm.
365 _bPHP 230.00
504 _aIncludes index.
505 _aChapter 1. The other side of innovation.--Chapter 2. Model S is for small initiatives.--Chapter 3. Model R delivers repeatable innovation.--Chapter 4. Model C is for all other innovations.--Chapter 5. Build the team: An overview.--Chapter 6. Divide the labor.--Chapter 7. Assemble the dedicated team.--Chapter 8. Manage the partnership.--Chapter 9. Create the plan: An overview.--Chapter 10. Create a structure for discipline.--Chapter 11. Break down the hypothesis.--Chapter 12. Seek the truth.
520 _aCompanies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world's best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today.
650 _aCREATIVE ABILITY IN BUSINESS.
650 _aNEW PRODUCTS.
650 _aTECHNOLOGICAL INNOVATIONS
_xMANAGEMENT.
700 _aTrimble, Chris.
_eAuhtor
942 _2lcc
_cBK
999 _c1128
_d1128