000 00528nam a2200181Ia 4500
003 NUBLRC
008 241210s9999 xx 000 0 und d
020 _a978-0-07-177246-4
040 _cNUBLRC
050 _aGC HF 5416.5 .D63 2012
100 _aDocters, Rob
245 0 _a Contextual pricing : the death of list price and the new reality
260 _aMC Graw Hill
_c2012
300 _a264 pages
365 _bPHP 475.00
650 _aMarketing ; Pricing ; New products--Marketing ; Competition
942 _2lcc
_cBK
999 _c2995
_d2995