000 00564nam a2200193Ia 4500
003 NUBLRC
008 241210s9999 xx 000 0 und d
020 _a9780073381091
040 _cNUBLRC
050 _aGC HF 5823 .B45 2009
100 _aBelch, George E.
245 0 _aAdvertising and promotion :
_ban integrated marketing communications perspective /
250 _a8th ed
260 _aMc graw hill
_c2009
300 _a838 pages
365 _b PHP 865.00
650 _aAdvertising ; Sales promotion ; Communication in marketing
942 _2lcc
_cBK
999 _c3523
_d3523