000			01916nam a22002537a 4500
003			NUBALIWAG
005			20240401084051.0
008			240401b ph ||||| |||| 00| 0 eng d
020			_a9781541674042
040			_cNUBLRC
050			_aBF 441 .A33 2019
100			_aAdams, James l.
245			_aConceptual blockbusting : _ba guide to better ideas / _cJames l. Adams.
260			_aNew York : _bBasic Books, _cc2019.
300			_axi, 309 pages : _billustrations ; _c21 cm.
365			_bPHP 912.00
504			_aIncludes acknowledgement, reference, and index.
505			_aChapter 1. The hardworking brain and nervous systems : A few details.--Chapter 2. Perceptual blocks.--Chapter 3. Emotional blocks.--Chapter 4. Cultural and environmental blocks.--Chapter 5. Intellectual and expressive blocks.--Chapter 6. Alternate thinking languages.--Chapter 7. Kinds of blockbusters.--Chapter 8. Groups.--Chapter 9. Organizations.--Chapter 10. Raising creative children and creativity in the future.
520			_aConceptual Blockbusting has never been more relevant, powerful, or fresh. Integrating insights from the worlds of psychology, engineering, management, art, and philosophy, Adams identifies the key blocks (perceptual, emotional, cultural, environmental, intellectual, and expressive) that prevent us from realizing the full potential of our fertile minds. Employing unconventional exercises and other interactive elements, Adams shows individuals, teams, and organizations how to overcome these blocks, embrace alternative ways of thinking about complex problems, and celebrate the joy of creativity. Completely revised and updated with the latest cognitive science and addressing new subjects such as changes in technology, creativity in large groups, and sustaining creativity over time.
650			_aPROBLEM SOLVING.
650			_aCONCEPTS.
650			_aCREATIVE THINKING.
942			_2lcc _cREF _n0
999			_c47 _d47