| 000 | 00632nam a2200205Ia 4500 | ||
|---|---|---|---|
| 003 | NUBLRC | ||
| 008 | 241210s9999 xx 000 0 und d | ||
| 020 | _a978-0-13-274725-7 | ||
| 040 | _cNUBLRC | ||
| 050 | _aGC HF 5415.135 .K47 2013 c.1 | ||
| 100 | _aKerin, Roger | ||
| 245 | 0 |
_aStrategic marketing problems : _bcases and comments / _cRoger A. Kerin, Robert A. Peterson. |
|
| 250 | _a13th Edition. | ||
| 260 |
_aBoston _bPearson _c2013 |
||
| 300 |
_a729 pages _bcolor illustration ; _c29cm. |
||
| 504 | _aIncludes index. | ||
| 650 | _aMARKETING--DICISION MAKING--CASE STUDIES | ||
| 700 | _aPeterson, Robert | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c4759 _d4759 |
||