000 | 00583nam a2200193Ia 4500 | ||
---|---|---|---|
003 | NUBLRC | ||
008 | 241210s9999 xx 000 0 und d | ||
020 | _a978-0-470-50454-3 | ||
040 | _cNUBLRC | ||
050 | _aGC HF 5415.2 J44 2010 c.1 | ||
100 | _aJeffrey, Mark | ||
245 | 0 |
_aData-driven marketing : _bthe 15 metrics everyone in marketing should know / _cMark Jeffrey |
|
260 |
_aNew Jersey _bJohn Wiley & Son, Inc., _c2010 |
||
300 |
_axxi, 297 pages _billustration ; _c24cm. |
||
365 | _b300 | ||
504 | _aInclude index. | ||
650 | _aMARKETING RESEARCH | ||
942 |
_2lcc _cBK |
||
999 |
_c4854 _d4854 |