000			01221nam a2200217Ia 4500
003			NUBLRC
008			241210s9999 xx 000 0 und d
020			_a978-1-138-34594-2
040			_cNUBLRC
050			_aGC G 155 .A1 .E93 2020 c.1
100			_aEvans, Nigel
245		0	_aStrategic management for tourism, hospitality and events / _cNigel Evans
250			_aThird Edition.
260			_aLondon ; _bRoutledge Taylor & Francis Group, _cc2020
300			_axxv, 787 pages : _bcolor illustrations ; _c25cm.
365			_bUSD 65.00
504			_aIncludes glossary and index
505			_aPart 1. Strategy and the tourism, hospitality and events' contexts -- Part 2. Analysing the internal environment -- Part 3. Analysing the external environment and SWOT -- Part 4. Strategic formulation, evaluation and selection -- Part 5. Strategic implementation and strategy in theory and practice -- Part 6. Case analysis for tourism, hospitality and events.
520			_aThis resource introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.
942			_2lcc _cBK
999			_c4994 _d4994