| 000 | 01020nam a2200193Ia 4500 | ||
|---|---|---|---|
| 003 | NUBLRC | ||
| 008 | 241210s9999 xx 000 0 und d | ||
| 020 | _a978-621-8179-54-7 | ||
| 040 | _cNUBLRC | ||
| 050 | _aFIL G 155.A1 .M34 2022 c.1 | ||
| 100 | _aMagpantay, Don | ||
| 245 | 0 |
_aStrategic management in tourism and hospitality w/ total quality management / _cDon M. Magpantay Augusto R. Matias and angelie Marie L. Vizconde |
|
| 260 |
_aManila : _bEdric Publishing House, _cc2022 |
||
| 300 |
_a124 pages : _billustration ; _c26cm. |
||
| 365 | _b535 | ||
| 505 | _aChapter 1. The nature of strategic planning -- Chapter 2. The business vision and mission -- Chapter 3. Analyzing a company's external environment -- Chapter 4. Analyzing a company's resources and competative -- Chapter 5. Crafting a strategy : The quest for competative advantage -- Chapter 6. Strategy analysis and choice -- Chapter 7. Executing the strategies : Management and operations issues. | ||
| 650 | _aTOURISM -- MARKETING | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c5505 _d5505 |
||