000			01234nam a22002417a 4500
003			NUBALIWAG
005			20250208004043.0
008			250208b ph ||||| |||| 00| 0 eng d
020			_a9781119894872
040			_cNUBLRC
050			_aHF 5415.13 .M36 2023 c.1
100			_aMcMurtry, Jeanette Maw. _eAuthor
245			_aMarketing : _bfor dummies / _cJeanette Maw McMurtry.
250			_a6th edition
260			_aHoboken : _bJohn Wiley & Sons, _cc2023.
300			_axiii, 367 pages ; _c24cm.
365			_bPHP 1,797.00
504			_aInclude index.
505			_aPart 1. Marketing in a thriving consumer culture.--Part 2. Building a strategy for LTV and ROI.--Part 3. Executing across channels.--Part 4. Powerful ways to build sales through email, websites, and SEO.--Part 5. Setting your brand up for sustainable sales.--Part 6. The part of tens.
520			_aMarketing is changing, and you'll need today's techniques to make the most of every marketing dollar. Whether you're a mom-and-pop business or a global brand, the tips and techniques in this book will help you find, reach, and engage your customers in ways that generate sales and success.
650			_aMARKETING _xMANAGEMENT MARKETING.
942			_2lcc _cBK _n0
999			_c6931 _d6931