000 | 00938nam a22002177a 4500 | ||
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003 | NUBALIWAG | ||
005 | 20250325104848.0 | ||
008 | 250325b ph ||||| |||| 00| 0 eng d | ||
020 | _a9786214271481 | ||
040 | _cNUBLRC | ||
050 | _aHF 5415 .M88 2024 c.1 | ||
100 |
_aMutya, Ruby F. Alimar. _eAuthor |
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245 |
_aUnderstanding marketing research / _cRuby F. Alminar-Mutya. |
||
260 |
_aManila : _bUnlimited Books Library Services & Publishing Inc., _cc2024. |
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300 |
_ax, 255 pages : _billustrations ; _c26cm. |
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365 | _bPHP 525.00 | ||
504 | _aIncludes bibliography and references. | ||
505 | _aChapter 1. Basic research and marketing research.--Chapter 2. Types of research and the research problem.--Chapter 3. Formulating the marketing research problem and proposal.--Chapter 4. Marketing research data collection.--Chapter 5. The marketing research study report. | ||
650 | _aMARKETING. | ||
942 |
_2lcc _cFIL _n0 |
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999 |
_c7168 _d7168 |