Beyond the idea : how to execute innovation in any organization /
Govindarajan, Vijay.
Beyond the idea : how to execute innovation in any organization / Vijay Govindarajan and Chris Trimble. - New York : St. Martin's Press, c2013. - xiv, 178 pages : illustrations ; 22 cm.
Includes index.
Chapter 1. The other side of innovation.--Chapter 2. Model S is for small initiatives.--Chapter 3. Model R delivers repeatable innovation.--Chapter 4. Model C is for all other innovations.--Chapter 5. Build the team: An overview.--Chapter 6. Divide the labor.--Chapter 7. Assemble the dedicated team.--Chapter 8. Manage the partnership.--Chapter 9. Create the plan: An overview.--Chapter 10. Create a structure for discipline.--Chapter 11. Break down the hypothesis.--Chapter 12. Seek the truth.
Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world's best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today.
9781250040176
CREATIVE ABILITY IN BUSINESS.
NEW PRODUCTS.
TECHNOLOGICAL INNOVATIONS--MANAGEMENT.
HD 45 .G68 2013
Beyond the idea : how to execute innovation in any organization / Vijay Govindarajan and Chris Trimble. - New York : St. Martin's Press, c2013. - xiv, 178 pages : illustrations ; 22 cm.
Includes index.
Chapter 1. The other side of innovation.--Chapter 2. Model S is for small initiatives.--Chapter 3. Model R delivers repeatable innovation.--Chapter 4. Model C is for all other innovations.--Chapter 5. Build the team: An overview.--Chapter 6. Divide the labor.--Chapter 7. Assemble the dedicated team.--Chapter 8. Manage the partnership.--Chapter 9. Create the plan: An overview.--Chapter 10. Create a structure for discipline.--Chapter 11. Break down the hypothesis.--Chapter 12. Seek the truth.
Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world's best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today.
9781250040176
CREATIVE ABILITY IN BUSINESS.
NEW PRODUCTS.
TECHNOLOGICAL INNOVATIONS--MANAGEMENT.
HD 45 .G68 2013
