Fundamentals of marketing : for senior high school /
Mutya, Ruby Alminar F.
Fundamentals of marketing : for senior high school / Ruby F. Alminar Mutya. - Manila City : Unlimited Books Library services & Publishing Inc., c2022. - xiv, 319 pages : illustrations ; 26 cm.
Includes bibliography.
Chapter 1. Introduction to marketing system.--Chapter 2. Marketing mix element 1: product.--Chapter 3. Marketing mix element 2: price.--Chapter 4. Marketing mix element 3: place of distribution.--Chapter 5. Marketing mix element 4: promotions.--Chapter 6. Consumer education and consumers cooperative.--Chapter 7. Strategic marketing fundamentals.--Chapter 8. Global and social marketing.
This book fundamentals of marketing for senior high school was conceived to supplement teaching materials made by local and foreign authors on outcome based and project based pedagogies.
9786214271085
MARKETING
HF 5415 .M88 2022
Fundamentals of marketing : for senior high school / Ruby F. Alminar Mutya. - Manila City : Unlimited Books Library services & Publishing Inc., c2022. - xiv, 319 pages : illustrations ; 26 cm.
Includes bibliography.
Chapter 1. Introduction to marketing system.--Chapter 2. Marketing mix element 1: product.--Chapter 3. Marketing mix element 2: price.--Chapter 4. Marketing mix element 3: place of distribution.--Chapter 5. Marketing mix element 4: promotions.--Chapter 6. Consumer education and consumers cooperative.--Chapter 7. Strategic marketing fundamentals.--Chapter 8. Global and social marketing.
This book fundamentals of marketing for senior high school was conceived to supplement teaching materials made by local and foreign authors on outcome based and project based pedagogies.
9786214271085
MARKETING
HF 5415 .M88 2022
