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Menu design and revenue management / Chester Dave G. Arenas

By: Material type: TextTextPublication details: Manila : Edric Publishing House, c2023Description: 80 pages : illustration ; 25cmISBN:
  • 978-621-8179-90-5
Subject(s): LOC classification:
  • FIL TX 911.3 .A74 2023 c.1
Contents:
Chapter 1. Introduction to menu -- Chapter 2. Manu planning -- Chapter 3. The elements and mechanics of manu design -- Chapter 4. Menu pricing -- Chapter 5. Introduction to revenue management -- Chapter 6. Marketing segmentation and targeting -- Chapter 7. Revenue management key performance indicators (KPIs)
Summary: The menu is a list of food and beverage products available or given by food establishments, based largely on consumer demand and tailored to meet organizational goals.
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Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode
Filipiniana Filipiniana NU BALIWAG NU BALIWAG Filipiniana FIL TX 911.3 .A74 2023 c.1 (Browse shelf(Opens below)) Available NUBUL000005035

Include bibliography.

Chapter 1. Introduction to menu -- Chapter 2. Manu planning -- Chapter 3. The elements and mechanics of manu design -- Chapter 4. Menu pricing -- Chapter 5. Introduction to revenue management -- Chapter 6. Marketing segmentation and targeting -- Chapter 7. Revenue management key performance indicators (KPIs)

The menu is a list of food and beverage products available or given by food establishments, based largely on consumer demand and tailored to meet organizational goals.

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