The 10 rules of highly effective pricing: how to transform your price management to boost profits / Danilo Zatta
Material type:
TextPublication details: Canada : John Wiley & Sons, Inc. c2024Description: 292 pages: 23cmISBN: - 978-1-394-19576-3
- GC HF 5416.5 .Z38 2024 c.1
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NU BALIWAG | NU BALIWAG | General Circulation | GC HF 5416.5 .Z38 2024 c.1 (Browse shelf(Opens below)) | Available | NUBUL000005184 |
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| GC HF 5416.5 .D63 2012 Contextual pricing : the death of list price and the new reality | GC HF 5416.5 .H65p 2023 c.1 Pricing with confidence : ten rules for increasing profits and staying ahead of inflation / | GC HF 5416.5 .N34 2018 The strategy and tactics of pricing : a guide to growing more profitably / | GC HF 5416.5 .Z38 2024 c.1 The 10 rules of highly effective pricing: how to transform your price management to boost profits / | GC HF 5438.4 .C47 2021 Sales management that works : how to sell in a world that never stops changing / | GC HF 5438.4 .J64 2009 Sales force management / | GC HF 5438.4 .R33 1999 Rethinking the sales force : redefining selling to create and capture customer value |
Part I. Ineffective pricing rules -- Part II. The 10 rules of highly effective pricing - Rule 1. Make pricing a CEO priority -- Rule 2. Disseminate the culture of profit -- Rule 3. Understanding and sell value -- Rule 4. Differentiate prices -- Part 5. Consolidate profits by increasing prices -- Rule 6. Avoid price wars -- Rule 7. Cultivate your price image -- Rule 8. Employ technologies, Directing algorithms -- Rule 9. Set the pricing governance -- Part 10. Debunk the myths of pricing -- Part III. How to win.
The 10 rules of highly effective pricing is an intuitive and exciting exploration f tranformative pricing strategies for organisations in any region and industry. Experienced growth and pricing expert Danilo Zatta walks you through the strategies, implementations, and concepts you'll need to generate powerful new approaches to pricing. Using both short- and long-term pricing strategies, you can deliver sustained competitive advantage for you firm.
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