My secret life on the mcjob /
Material type:
- GC HD 31 .N49 2007
Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
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NU BALIWAG | NU BALIWAG | Marketing Management | General Circulation | GC HD 31 .N49 2007 (Browse shelf(Opens below)) | Available | NUBUL000000094 |
"Once upon a time a Ph. D. went to work at Mickey D's. And what he found was illuminating. Jerry Newman, a college professor who has taught business courses for nearly 30 years, went undercover as a bottom-rung worker for the biggest names in fast food, including McDonald's and Burger King. Newman found that fast-food chains were the perfect petri dishes for covert research: High-pressure, high-volume business with high-employee turnover. The pecking order was also crystal clear, from fry cook all the way up to story manager." "Of the seven restaurants where Newman worked, some were high-morale, high-productivity machines. Others were miserable, misplaced circles of hell. Yet one common trait stuck out from them all: Each restaurant's respective manager determined the climate of the work environment."--Jacket
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