Pricing strategy / (Record no. 4482)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 01385nam a2200229Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | NUBLRC |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 241210s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-621-427-089-7 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | NUBLRC |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | FIL HF 5416.5 .A25 2022 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Acierto, Marife Agustin |
245 #0 - TITLE STATEMENT | |
Title | Pricing strategy / |
Statement of responsibility, etc. | Marife Agustin-Acierto, Gilfred Abad Acierto ; Saturnina L. Gomez, editor. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Manila : |
Name of publisher, distributor, etc. | Unlimited Books Library Services & Publishing Inc., |
Date of publication, distribution, etc. | c2022. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 349 pages : |
Other physical details | illustrations : |
Dimensions | 26 cm. |
365 ## - TRADE PRICE | |
Price amount | 785 |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliography and webliography. |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | Chapter 1: Introduction -- Chapter 2 : Pricing strategy -- Chapter 3 : Best practices of different companies on pricing strategy -- Chapter 4 : Suggestive formulation of pricing strategy |
520 ## - SUMMARY, ETC. | |
Summary, etc. | This book will help the reader understand the price of value exchaged for products and services, for particular brands, for substitutes, for store brands and alternatives. Companies today face a fast-cahnging pricing environment. Value seeking customers have put increased pricing pressure on many companies. It also points out the importance of pricing strategy to business and how it affects the consumers. It discuesses the obejctives, theories, strategies, and policies. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | MARKETING--DECISION MAKING |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Acierto, Gilfred |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | Marketing Management | NU BALIWAG | NU BALIWAG | Filipiniana | Purchased - Big Faith Trading | 785.00 | FIL HF 5416.5 .A25 2022 | NUBUL000003870 | 12/12/2024 | 12/12/2024 | Filipiniana |